Step 1. Research the Market

Step 2. Create a Website ( Sales Letter )

Step 3. SEO Optimization for you website

OK! each step is very important you can’t skip any of them. Invest time in each step because your “wasted” time will convert into money!

STEP 1

OK this is  the hardest part! The most essential term that will make your “earn some extra money” dream alive  is niche marketing. Wright it down and remember it! NICHE MARKETING , why? let’s take a minute and think about this. Imagine you are trying to sell dog food, go on Google and search for dog food you will see that you are finding over 700.000.000 results ( LOL this niche is flooded). Chihuahua ,  how about selling dog food created specially for Chihuahua , go and type Chihuahua dog food it will return you 600.000 results already we can find our way to the top page of Google much easier  1000 times easier . To find a perfect niche it’s not that easy so please contact me before moving to the next step just send an email and tell me your niche and I will research the market for you to find if it’s good enough, if you should start you biz on that niche.

STEP 2

Sales letters are playing a very important part in the sales process.
All winning sales letters succeeds by following “Attention, Interest, Desire and Action.” formula, I will try to explain you in the folowing lines what this forumla involves.

Content:

You should generally try to begin your sales letter with something that’s short, attention-grabbing (use a bigger font with color to be eye catching ). Here’s an example click

PERFECT ! Now we have the readers attention so we should write the body of the letter. This part should include details, some images, some videos and a very important thing, testimonials. A very important aspect is to make a personal connection with your reader and make your offer in a very friendly way.
You should always tell a story to the reader for example “When I started my own business, I was very nervous ….”

If your letter is a very long one, you can draw out the story, keeping the outcome for the end
Another MOST aspect are the questions. The human psychology tells you that when you are asked a question you’ll auto-respond to it. Many sales letters are asking questions that are all answered with a ferm YES from the reader, for example: “Do you want to make 100.000$ per month?”

Another important aspect is how long should your Sales Letter be, most of the sales letter will end up running six to ten pages, I don’t recommend this! You should write about 3-5 pages so the reader can focus over the most important aspects of your sales letter, 90% of the readers won’t read all the letter so you have to compact all the things you think will make a reader buy your product.

Most readers tend to read the first page and after they start getting a sense of what the page is about they will just scan the page for chunks of information. So focus very much on impressive headlines, they are very important ! All the readers will stop to read them , so you make them love/hate your product depending on your headlines.

Great another chapter closed… Now let me tell you some tips for closing your sales letter , you should end your Sales Letter with your offer and guarantee. You should always sign your letters on a friendly tone.

ALL RIGHT! Now that I’ve told you some writing tips …. I will give you another tip… don’t pay someone for a job you can do yourself… ( if you don’t know how don’t hesitate to contact me on stoica@sodevrom.net )

Design:

-Use a dark color for your background, this will make the reader focus over the sales content

-Use a strident color and a different font for your headlines, I like to use hand writing fonts for the headlines

-always use an e-cover

- Your banner should match the e-cover style

STEP 3

SEO means Search Engine Optimization, generally this service it’s used by web site owners that want higher search engine ranking for their web site.

Some useful SEO tips & technique :

Use a “.com” domain that will include some of the principal keywords of the web site
Create a site map for your web page
Add Titles for links. Links can get titles too, some search engines will take this into their page relevancy
Don’t use the same title for every page . Search engines robots will think that all your pages are identical . If this happens, your pages will not get indexed.
Make Search Engine friendly URLs, insert keywords in your URLs and file names. Don’t exceed this tehnique because it will look spammy and users will hesitate to click on it.
Don’t forget for who you write. Google, Yahoo, etc., have very good web bots, but they never bought anything. Humans will buy your product. Yes, you need high ranked keywords in content, but don’t exaggerate with them, Keep it readable!
Create unique content. This is one of the most important things for everyone, but it’s a particular challenge for online retailers. If you’re selling the same product that 100 other retailers are selling, and everyone is promoting it using the same descriptions from the manufacturer, you won’t be more appealing to the users then the other 100 retaukers. Write your own product descriptions, using the keyword research you did earlier .